Market research and needs identification
• Analysis of current trends, consumer preferences and
competitors.
• Identification of niches and market segments
with the greatest potential for a new product.
Product idea and conceptualization
• Generating ideas and creating a product concept, including its
functionality, design and unique features.
• Evaluate
concepts for market suitability and potential profitability.
Development and prototyping
• Development of technical documentation and creation of
prototypes.
• Testing prototypes to identify and eliminate
deficiencies, as well as to obtain feedback from the target
audience.
Production and quality control
• Organization of mass production, selection of suppliers and
control of all stages of the production process.
• Carrying
out strict quality control at all stages of production to ensure
that the product meets high standards.
Marketing and product launch
• Developing a product launch strategy, including packaging,
positioning and distribution channels.
• Implement
marketing campaigns to increase product awareness and drive
sales.
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